Demographics of Ski Dazzle Attendees
Age
18-25 (18%)
26-55 (75%)
56+ (6%)
Gender
Male (54%)
Female (46%)
Income
Under $75K (16%)
$76-$125 (32%)
Over $125k (52%)
SKIER • SNOWBOARDER • BOTH
Skier (39%)
Snowboarder (52%)
Both (9%)
Spending Habits
Top 4 Spending Categories
Hard Goods
Apparel
Lift Tickets / Season Passes
Trips / Vacations